Some Great Ideas and Tips for Linkbaiting

Looking for a quick and easy way to build some links for your new website.  Think about writing some linkbaiting content.  It’s actually a great tool for search engine optimization purposes since it quickly builds a great number of natural links pointing to your site.  It also doesn’t hurt that all those links also come with some great keywords as anchor text, either. 
Traditional link building used to something only search engine marketing companies knew how to do through various techniques, some good some bad.   Instead, you can basically do it yourself just by finding your niche, writing useful and creative content, presenting your ideas in a well thought out manner and finding people who will find it useful.  Your website needs readers to grow. In Searchmarketing Concentrate on your readers and the links will come.   
Driving traffic to your site has become easier, but requires through-out strategies and understanding some basic rules of useful content and effective content marketing.  Here are some great tips to help you start your linkbaiting campaign today:

  • Create content worth reading - Your website can be the greatest looking website graphically on the entire internet but if there is nothing for a user to read then there is no point of them staying there.  Your website’s content not only needs to be well thought out but also amazing.  It needs to be something so incredible that everyone will be talking about it.  If you can do that for your audience then the links will keep coming.
  • Make your content useful – Your content needs to offer the audience something they will need or find useful for them.  If they are going to put out the time to read your site, then it better be in their best interest.  It’s also a great way to get back links with some outstanding anchor text.  Because so many people will link to your site with your targeted keywords in the anchor text, it won’t be long that your web page will rank for those terms.
  • Know what’s in and hot right now – Have an idea of what subject matters are being talked about across the web at this moment in time.  I know this is often times subjective depending on the reader, but it’s important none the less for the complicated puzzle called linkbaiting.  Quickly scan through some of the sites and pages popular on Del.icio.us and Digg to find some ideas about what people are talking about.  Two of the bigger fields getting the most attention are anything to do with web 2.0 applications or trend-announcing posts.  These posts discuss the latest news in a specified industry such as the latest Google update and how it will affect search engine optimization.   It isn’t unusual at all for posts on these types of subjects to get hundreds if not thousands of links from bloggers.
  • Make your content unforgettable and compelling - The better the quality the content you write and the more targeted it is for a specified audience, the more increased your chances are for keeping a good deal of those first time visitors from the and getting a higher number of links from your effort.
  • Location is key – As with any crowded market, be it retail, real estate, or stocks, location is key.  Quality on-site content needs to be placed on your website where the most amounts of visitors will see it.  Design it so as to encourage a viral take-up.  Think of the web as real estate, thus the demand for the prime locations and spots by search engine optimization services.
  • Try not to come off as spammy – You won’t get the handle of linkbaiting right from the get go.  It is going to take you a few failed efforts before you get the feel for it.  In the meantime, don’t burn any bridges by spamming other site owners asking for links to your site or to review your latest post. 
  • Tell an interesting story - One of the most effective and proven techniques in linkbaiting is the old art of storytelling.  Write it in a way that it mixes together various psychological triggers that will draw the reader in and evoke some kind of emotional response.   
  • Know your audience – You should always build on-site content targeted to potential visitors.  It needs to be written for people who want your products, services or content.  For linkbait, however, an entirely different audience is appealed.  You’re writing for people that can help your site achieve mass appeal in your market niche.  Review social sites seeing what others are doing or check out what your competitor has done lately.  
  • Linkbait is simply a piece of content placed on a web page - whether it’s an article, blog post, or picture, designed to gather as much links as it can from as many different sources as possible.  It is a great tool for any search engine marketing company to employ and is even easier to do than it sounds.